Your skills + our passion
= an unstoppable force.

If you're looking for a company with a strict hierarchical ladder and where everything is made by the book, you've come to the wrong place. We're not your average, run-of-the-mill corporation. We do have a ladder at the office, but we only use it to take out the wine bottles from the upper shelves.

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Founded in the UAE, we’ve always hired the
best talent we could find from every corner
of the world.

We're not just a team; we're a diverse family of innovators, dreamers and achievers. Located in the vibrant UAE, we welcome talent from across the globe to join us in shaping the future of the alcohol industry. Enjoy that new-project feeling more often. Our teams own a wide array of projects. We think a constant refresh beats being shackled too long to any single task.

Are we compatible Take our quiz to find out.

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Let’s see how your principles
match with the company’s

Ownership

We’re a team that thrives on an ownership mindset, where each individual takes full responsibility for their zones of expertise. We believe everyone can be a true leader with the power and global vision to guide our dedicated team toward a common goal. We are proactive and flexible in our approach to work, ensuring we consistently deliver the best results for our clients.

01 Does this principle match yours?

Speed as a habit

We are ready to respond swiftly and agilely to any change, prioritizing speed over perfection to deliver high-quality results. We check not only how fast we go but also if we are going in the right direction to deliver exceptional service and value.

02 Does this principle match yours?

Joyful Work

At Tru Norde, we know that joy is essential for great work. We believe in enjoying the journey as much as the destination. We celebrate the results of what we achieve together while fostering an environment where work is not just a task but an opportunity to have fun and experience genuine happiness throughout the process.

03 Does this principle match yours?

Meaningful relationships

Trust is the foundation of meaningful relationships. By building a safe, trusting environment through shared values and unity, we enable stronger connections, improved collaboration, and shared experiences with teammates and partners. This leads to better outcomes for all. At the same time, we foster maturity involving empathy, caring for others, and focusing on their needs. Mature relationships require looking beyond our own interests and prioritizing the greater good.

04 Does this principle match yours?

Meritocracy of ideas

We believe that the best ideas should win, regardless of a person’s status or personal preferences. We focus on discussing and evaluating ideas and decisions, not criticizing people. We value everyone’s input and encourage open communication so everyone feels comfortable sharing their thoughts and viewpoints. This openness leads to more innovative and creative solutions, which help us continually get better.

05 Does this principle match yours?

Transparency

We strive for transparency by openly sharing information, including financial results, compensation details, internal processes, and business strategies. We also openly discuss our mistakes, challenges, and weaknesses. We believe transparency is essential to building trust, encouraging continuous learning, and creating a healthy company culture.

06 Does this principle match yours?

Perks and policies too good to be true.

  • 5/4 Fridays

    What would you do with 26 additional days in the year?

  • 100% Remote First

    Plus an office when you want to interact with other humans.

  • Tru Lab

    Pitch your ideas and solve underserved challenges.

  • Explore Program

    Spend three months living in our focus markets.

  • Flexible Hours

    Meet your deadlines, but work when you are most productive.

  • Regional Holidays & PTO

    We respect local holidays.
    it's only right.

  • Mental health benefits

    Tangible support for your mental wellness.

  • Yearly Curiosity Allowance

    Learn and grow in ways that matter to you.

  • Relo Program

    Permanently relocate your pets on us.

Ready to be a part of ofthe growing team?

We’ve been around. And we’ve built Tru Norde by ditching the toxic stuff and nurturing a healthy environment and community. Come, join the growing team.

  • Sales & Marketing

    Sales Specialist- off Trade

    UAE / Remote

  • Business Growth

    Business Development Manager

    UAE / Remote

  • Operations

    Sourcing Specialist

    UAE / Remote

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